Google Image Search will show ‘Similar Items’ for Shopping
Smarter Shopping Through Machine Vision
Google
Image Search now make shopping for items easier. The Similar Items
feature in Image Search utilizes machine vision innovation to
distinguish items in lifestyle images and pull out related items for
users. It is accessible on mobile and the Android Search application.
Google's Similar Items currently supports image search for
Sunglasses, Shoes, and Handbags. The organization is planning to
cover other attire and in addition home and garden categories in the
next couple of months.
How the Similar Items Feature Works
If
you want to find a picture of something, you're most likely going to
use Google picture look. Google has revealed a "Similar Items"
feature. These pictures are basically shopping links for items that
are similar to the ones in the image search result. This feature uses
machine vision to distinguish items in images as you open them in
search results. Comparable Items then kicks in to display shopping
results for, well... similar items. The pictures appear as a carousel
with price tags and the site where they are available. You could
likely consider these advertisements, however Google says finding
cost and availability information in image search was a requested
feature by users.
Helping Users Discover Products They Love
“The
Similar Items feature is designed to help users find products they
love in photos that inspire them on Google Image Search,” said
Julia E, Google’s Product Manager on Image Search, in a blog post.
Users can search for items like designer shoes to get price and
availability of similar products.
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